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» Cars » Reading: "Do Search Engines (SCO) Care About Valid HTML?"
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| Do Search Engines (SCO) Care About Valid HTML? |
By:
meghjeet tiwari |
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To get a feel for how much value the search engines place on being html validated, I decided to do a little experiment. I started by downloading the handy Firefox HTML Validator Extension that shows in the corner of the browser whether or not the current page you are on is valid html.
I decided to use Yahoo! Buzz Index to determine the top 5 most searched terms for the day, which happened to be "World Cup 2006", "WWE", "FIFA", "Shakira", and "Paris Hilton". I then searched each term in the big three search engines (Google, Yahoo!, and MSN) and checked the top 10 results for each with the validator. That gave me 150 of the most important data points on the web for that day.
In perusing the web I also noticed that immensely popular sites like ESPN.com, IMDB, and MySpace don't validate. So what is one to conclude from all of this?
It's reasonable to conclude that at this time valid html isn't going to help you improve your search position. If it has any impact on results, it is minimal compared to other factors. The other reasons to use valid html are strong and I would still recommend all developers begin validating their sites; just don't expect that doing it will catapult you up the search rankings right now.
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