Steps to Selling a Restaurant

December 8th, 2007 by 02Articles Editor

Selling a business, especially a restaurant is not as easy as it seems and most people find it difficult not knowing how to go about it. The end result is targeting unprofessional people who just waste time and the ‘real buyers’ are nowhere to be seen.

The crucial aspect of selling a restaurant is effective advertising.

Many sellers think that the ‘tease strategy’ of providing less information gets people to call or show interest, whereas buyers are more apt to call if more information is given about the restaurant for sale.

Here are some quick tips that will stand the seller in good stead:

Pricing – The price point is important and pricing the restaurant reasonably is important. Underpricing is as dangerous as overpricing. High pricing will keep the restaurant longer in the market and this is not good as there would be speculation among people as to the reason why the restaurant is not selling.

Maintenance – Buyers usually look at the reason the seller is selling the restaurant and it does not help any to see that the restaurant has not been maintained properly. Taking care that every corner of the restaurant is in perfect shape helps in making a quick sale by making the buyer comfortable.

Information – Keeping all the information regarding the restaurant ready for the buyer is the way to go. All the papers related to the restaurant, right from the time the restaurant was started, including the leases if any, profit and loss statements, and any other documentation should be filed neatly for the buyer to see. The more convenient things are for the buyer, the easier it gets to sell a restaurant. Make sure to get a Non-disclosure agreement from the buyer before revealing confidential information.

Purchase agreement - A draft of the purchase agreement should be kept ready in case of an immediate sale, to avoid last minute confusion. This can be modified once the sale is confirmed.

Advertising - Advertising a restaurant for sale needs serious planning and getting it to the right people. Having a wide range of buyers will increase the prospect of making a deserving sale. Along with the newspaper advertisement, it may be advertised online too. Advertising should continue until the final check comes in hand.

Understanding the buyer - There may be many unqualified people showing interest in buying the restaurant, but most of them may not be serious about buying it. To keep such people from getting their hands on all the information, it is important to study the buyer and assess his financial background and business interests. These seemingly small but important steps help you find the right buyer.

Transfer – If the restaurant is a leased premises, the first thing to do even before advertising is to check with the lessor if the restaurant lease can be transferred to the new buyer. It may be required to sign a new lease before selling the restaurant.

Agreements - Everything related to the restaurant sale and terms should be in writing. When selling a restaurant, it is advisable to consult experts in the area and draft an agreement that states all the conditions for the sale, which is then signed by both the parties, to avoid any problems in the future, such as lawsuits.

Initial deposit – Upon reaching an agreement with the buyer, it is a good practice to take an initial deposit of some kind or use an escrow service to hold the deposit until everything is finalized.

Armed with this information and proper advertising, the success rate of selling the restaurant faster is very high. Before deciding on selling a restaurant, consulting with professionals is extremely important to get a fair idea on all the security agreements and notes that need to be prepared.

Michael S. Francis the author is a seasoned investor, business owner, and SEO expert. Michael S. Francis is the founder of www.assist2sellbusiness.com. If you want to find more info on how to Sell Business. You can find more information how to sell a restaurant Sell Small Business.

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Advanced SMS Marketing

December 8th, 2007 by 02Articles Editor

You may be aware of the fact that different companies are sending SMS to you (if own a cellular phone) to promote their products and reveal their features. Even you must be aware of the fact that like you many users are getting the SMS at same time from the same source. You may be astonished after seeing all this. May be you thinking that how is it possible to receive two same SMS by two users from a single source! Nothing to astonish about that! Basically these are the magic of a new technological concept called ‘Bulk SMS’. By using the features of ‘Bulk SMS’ any organization or individual becomes enable to send or receive huge number of SMS at a particular time. The most common use of ‘Bulk SMS’ can be seen in the field of ‘SMS Marketing’. Companies usually send ‘Bulk SMS’ to a large mass of public to campaign their products.

In this article we will discuss about the technological aspects of the Bulk SMS in short along with some of its advantages. First of all the ‘Bulk SMS’ servers do have a huge database in which the cellular information of the recipients (In case of companies their customers or the subscribers) is stored. The sender must have a Personal Computer with an Internet Connection. The sender can type the body of the SMS and after sender’s approval, SMS started to flow towards recipients’ mobile phones. It will take so little amount of time to send the SMS to all the recipients. But one important thing needs to be focused. Since the mobile phones are not capable to receive the text message of more that 160-characters (excluding the LMS or Long Message Service), the body of the SMS should consist of 160 characters at most. Now if the recipient wants to reply the SMS then he has to use the SMSC or the Short Message Service Center of his own service provider. Now in these improved days of technology a Short Message Service Center MULTIGATEWAY is placed between the origin (that’s the Bulk SMS sender’s computer) and the Short Message Service Gateway. The function of this SMSC MULTIGATEWAY is to make the transmission of the SMS faster. The servers in this system are generally connected through HTTP or UCP Commands. This was a small technical overview. Basically the technology is quite complicated and is very much tough to understand for non-technology related people.

This ‘Bulk SMS’ system does have some advantages. First of all this concept of sending ‘Bulk SMS’ seems to be cheap in the sender’s point of view. So in these days, Bulk SMS becomes a good way to campaign in low cost. Secondly, the rapid nature of the SMS flows in this concept. One can send a single SMS to multiple users in very little amount of time. The SMSC used in this concept differs from the normal mobile network SMSC, which makes the SMS flow faster. These bulk sms, SMS Messaging to friends are becoming a favorite time pass to youth.

Due to its mass acceptance and advantageous nature it seems the ‘Bulk SMS’ system is here to stay.

website:  http://www.textchatoperator.com

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